Successful Co-creation

As we all know, measuring success of something is not easy, especially when it concerns a concept like co-creation. Every company determines the successes in its own way, and probably goes for its own success in terms of financial performance. Yet co-creation requires a different point of view. Therefore, my research concerns the influence of the partner selection and business model innovation on the co-creation's success. The presentation below gives an outline of these concepts and their relations.

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